Resume

Titles
UX/UI Designer
UI Information Architect
UI Prototyper
Usability Researcher & Analyst
Data Visualization Designer
UCD Coach & Trainer
Skill Summary
Designs user experiences, interfaces, information architectures that are optimal for end user needs; attractive, easy-to-learn/use, efficient
Works closely with product managers, engineers, etc. through all phases: conceptualization, design, documentation and implementation, testing and validation
Extensive experience creating user task models, user experience architectures, wireframe level designs, mockups, interactive prototypes, conducting usability test sessions
12+ years professional experience in UX design for mobile, web and desktop
Highly proficient with Photoshop, Dreamweaver, Illustrator, Axure and many other professional design tools
Critical thinker, organized and creative in solving highly complex problems
Experience with the following
UCD and Agile mashups
User journey mapping
UI rapid prototyping experience (for visualization and testing)
Designing for mobile platforms (small screen, touch interface)
Fav tools
whiteboards ♥ Photoshop Dreamweaver AxureRP Illustrator Powerpoint whiteboards ♥ HTML5 CSS3 JavaScript MS Office Suite. Did I mention whiteboards?
Products
Mobile    Web    Desktop 
EnterpriseSmall BusinessConsumer
HealthcarePayrollInformation ManagementEducationIT ToolsSaaS
recent UX/UI experiences
Principal UX/UI Designer
Online IT Courses
Aziksa.com
San Jose, CA
Jan 2013 - present
Web 
Design website for a start-up; work directly with company president to translate business and user requirements into use cases then into interactive prototype
Translate high fidelity comps into HTML, CSS, JavaScript pages for developers
Define multiple visual styles and logos for consideration

Tools: Photoshop, Dreamweaver, Illustrator, CSS, HTML, JavaScript, AxureRP
Methods & Tasks: User-centric design methods; ideation, whiteboard design sessions, task analysis, competitive and complementary analysis
Deliverables: Flow diagrams, task flows, low fidelity wireframes/mockups, interactive prototypes, design comps
Contractor - Senior UX/UI Designer
Healthcare Systems Management
Optum / ITC TechInfo, Inc.
Eden Prairie, MN
Jul 2014 - Oct 2014
Web 
Defined information architecture, wireframes, task flows for mobile and web applications for technical specialists.
Worked closely with management, engineering, visual designers to define user tasks, navigation and flow for GE transportation products
Prototyped interaction models, employed user-centric design processes and integrated them into an Agile development environment.

Tools: Photoshop, Illustrator, AxureRP, PowerPoint, Excel
Methods & Tasks: Collaboration with UX designers on UI standards definition, research latest UX trends, audit UI design branding deviations in products,
Deliverables: Interactive prototypes, wireframes/mockups, UI branding audit reports, UX/UI design practice guides
Contractor - Principal UX/UI Designer
Mobile, Website Apps
GE Systems / Inmata, Inc.
San Ramon, CA
Aug 2013 - Jan 2014
Mobile Web 
Defined information architecture, wireframes, task flows for mobile and web applications for technical specialists.
Worked closely with management, engineering, visual designers to define user tasks, navigation and flow for GE transportation products
Prototyped interaction models, employed user-centric design processes and integrated them into an Agile development environment.

Tools: Photoshop, Illustrator, AxureRP, PowerPoint, Excel
Methods & Tasks: User-centric design methods; ideation, whiteboard design sessions, task analysis, competitive and complementary analysis. Agile product development, rapid prototype design.
Deliverables: Low fidelity wireframes/mockups, flows, low and high fidelity interactive prototypes.
Contractor - Principal UX/UI Designer
BCPS - Education Software
Pacific Metrics / Modis, Inc.
San Jose, CA
Apr 2013 - May 2013
Web
Designed highly usable, engaging 508-compliant web user experience for the teachers and curriculum producers within a metropolitan school district
Worked closely with management, engineering, clients and users to define user tasks, navigation and flow of a web-based software system that meet usability and accessibility requirements.
Conducted extensive user interviews for web-based application; prototyped interaction models, employed user-centric design processes and integrated them into an Agile development environment.

Tools: Photoshop, Illustrator, AxureRP, PowerPoint, Excel, Word, Rally
Methods & Tasks: User-centric design methods; ideation, whiteboard design sessions, task analysis, competitive and complementary analysis, increase UCD awareness and practices within company, Agile product development, rapid prototype design.
Deliverables: Low fidelity wireframes/mockups, flows, low and high fidelity interactive prototype.
Contractor - Senior UX/UI Designer
Healthcare Software
Quantros, Inc. / Visuals
Milpitas, CA
Aug 2012 – Jan 2013
Mobile Web 
Designed and tested highly usable, compelling web user experience updates to the site's online hospital safety and event reporting product
Produced mockups, wireframes and interactive prototypes for web and mobile platforms
Collaborated with PM, marketing, business analysts, engineering, customer service, etc. to translate business and product requirements into user requirements

Tools: Photoshop, Illustrator, Dreamweaver, CSS, HTML, JavaScript, AxureRP, PowerPoint
Methods & Tasks: Generated multiple interaction models, applied user-centric design methods; defined customer and user requirements, conducted brainstorming / whiteboard design sessions, heuristic evaluations, task analysis, competitive analysis, user research & testing, evangelized UCD.
Deliverables:  use cases, task flows, detailed sketches, information architecture, low-fi wireframes/mockups, low and hi-fi interactive prototypes, UI design specifications for SaaS products.
Principal UI Information Architect, UX/UI Designer
IT Software Tools
iTracs, Inc.
Santa Clara, CA
Jul 11 - May 12
Mobile  Web 
Windows 
Re-architected, redesigned the Windows desktop version of their datacenter management application
Produced sketches, low fidelity wireframes/mockups, rapid prototypes, UI design specifications for multiple platforms
Established processes required for product agile driven development teams to produce UI architectures and interactions for the Windows, web and tablet versions of data center information management tools
Collaborated with executive directors, PM, engineering, customer service, business analysts, etc. to translate product requirements into UI designs
Coached product managers and product teams on UCD and how to incorporate UCD into Agile processes

Tools: Photoshop, Illustrator, Dreamweaver, CSS, HTML, JavaScript, AxureRP, PowerPoint
Methods & Tasks: applied user-centric design methods; defined personas, defined customer and user requirements, conducted brainstorming / whiteboard design sessions, heuristic evaluations, task analysis, competitive analysis
Deliverables: use cases; user requirements; desktop, web and mobile UI interactive and visual designs, high fidelity PowerPoint wireframes/mockups, tablet design comps, UI design specs, UI training workshops for product teams
Contractor - Senior UX/UI Designer
IT Software Eval Tools
VMware.com / Level Studios
San Jose, CA
Feb 2011 - Apr 2011
Web
Collaborated with clients and design teams to create process flows, site maps, wireframes/mockups and screen prototypes that advanced the clients' business, and marketing objectives.
Maintained awareness of competitor features and offerings.
Participated in formal and informal design critiques; gave effective feedback to peers.

Tools: Photoshop, Illustrator, Fireworks, InDesign
Methods & Tasks: site and task analysis; define use cases and personas, conduct design critique sessions and design review sessions with customers, Agile product development
Deliverables: task flows & UI walkthroughs, low fidelity wireframes/mockups, design reviews and presentations to clients
Principal UX/UI Designer
Small Business Payroll
Intuit Inc. & Paycycle, Inc.
Mountain View, CA
Apr 2008 - Aug 2010
Mobile Web 
Designed, tested and produced web and mobile interactive and visual designs for online payroll SaaS for small business owners.
Collaborated with product management, business analysts, designers, marketing, engineering, customer service; analyzed stakeholder and end user needs to update the online payroll subscription service.
Coached product managers and product teams on UCD and how to incorporate UCD into Agile processes

Tools: Photoshop, Illustrator, Dreamweaver, CSS, HTML, JavaScript, Visio, AxureRP, PowerPoint, Excel, Word, JIRA
Methods & Tasks: applied user-centric design methods; defined personas, defined user requirements, conducted ideation / whiteboard design sessions, heuristic evaluations, task analysis, competitive analysis
Deliverables:  user requirements, use cases, task flows, detailed sketches, task flow diagrams, wireframes/mockups, task flows, interactive prototypes

Principal UI Information Architect, UX/UI Designer
Web Healthcare Info & Tools
Healthline.com
San Francisco, CA
Sep 2005 - Mar 2008
Web
Defined, designed and tested Healthline's consumer healthcare information architecture and complex online search models
Developed effective interactive designs that met business, project, and design goals, based on healthcare taxonomies, UCD principles
Collaborated with PM, business analysts, engineering, SEO, marketing, engineering, customer service, etc.
Participated in all aspects of UX: research, ideation, strategy, interaction design, visual design, user research & testing
Multitasked and managed multiple small to large projects in a cross-functional environment

Tools: Photoshop, Illustrator, Dreamweaver, CSS, HTML, PowerPoint
Methods & Tasks: Applied user-centric design methods; defined personas, defined user requirements, conducted ideation / whiteboard design sessions, heuristic evaluations, task analysis, competitive analysis, increase UCD awareness and practices within company
Deliverables:  User requirements, use cases, nav flows, detailed sketches, wireframes/mockups, UI design specifications, interactive/animated prototypes
Sr. Product Manager - User Experience
e-Rx Tool for Physicians
iScribe.com / Caremark, Inc.
Redwood Shores, CA
Sep 2002 - Jun 2005
Mobile Web 
Created highly usable, compelling user interaction experiences for the Caremark iScribe physician mobile and web products; updated mobile, created web-based prescription writing tools
Developed effective interactive designs that met business, project, and design goals, based on drug and HIPPA regulations, UCD principles and guidelines
Collaborated with PM, business analysts, engineering, physicians, marketing, engineering, customer service, etc.
Executed all aspects of UX: research, ideation strategy, interaction design, visual design, user research & testing.

Tools: Photoshop, Illustrator, Dreamweaver, CSS, HTML, JavaScript, PowerPoint, Visio
Methods & Tasks: Applied user-centric design methods; defined personas, defined user requirements, conducted ideation / whiteboard design sessions, heuristic evaluations, analysis, increased UCD awareness and practices, did site visits and user interviews, user research and testing.
Deliverables:  User requirements, use cases, task flows, detailed sketches, wireframes/mockups, interactive prototypes for specialized prescription mobile and web service offering